Just a couple of notes on Podcasting… I have only just begun to foray into this very young technology, but I have to say I like what I hear so far. For those who don’t know, and that is probably a lot of you, Podcasting is basically a MP3 radio broadcast. It works through an application called iPodder, created by none other than the former MTV VJ Adam Curry, and links directly into iTunes to upload these files into your iPod. You subscribe to a Podcast in exactly the way you subscribe to RSS feeds, except these have “enclosures,” similar to an attachment in your e-mail, containing an MP3 file of the show. iPodder then takes care of linking that file into iTunes and creating a Playlist so that you can easily use your iPod to listen to these shows on the go.
So why is this big? First of all, it is easy, very easy in fact, to download and subscribe to a Podcast. But more than that it is easy to create your own. There are droves of free applications available to record your voice, and its relatively easy to find a free application to encode into MP3 format - in fact you can use iTunes to do it. iTunes has technology built in to convert files to MP3s.
That’s where it gets big. I can see this moving along in conjunction with blogging to propel the power of voice. Blogging gives the power of words to the individual - Podcasting adds a new level with emotion and conviction. We are in the midst of a change in the way that people will get their information, and these two technologies are propelling that change.
I file this quick entry under geekery because at this point, as far as I can find, most of the Podcasts are aimed for people “in the know” if you will. This will change. Do a Google search for “podcast” and you will find 9500 search results. About a week ago, that number was around 3000. You can see that this is getting big, and its getting big fast.
Browse over to iPodder.org and download the application, then browse through and subscribe to some of the Podcasts available. It will change the way you find your commentary and open up a lot of new doors in your Internet experience. And the Renaissance moves on…
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